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tamera
Jan 11, 20082 min read
Eight online tools I can’t do without (so far)
.. well, technically 11, but they are housed under the same ‘umbrellas’… :) Continuing with my theme of 8 and ‘08, I’ve been giving some...
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tamera
Jan 11, 20082 min read
Change of scenery? Change of community.
Since moving back to Toronto in late 2001 I’ve moved around quite a bit. Part of it was born of a desire to rediscover my hometown after...
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tamera
Jan 8, 20082 min read
Eight for ‘08
As we head boldly into this brand new year of possibilities and opportunities for growth and learning, I have eight things that I’m...
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tamera
Dec 13, 20074 min read
Twitter me this… is your signal getting lost in your noise?
As the great Twitter debate continues to rage on (and on), I get the feeling we’re missing a key point of what true connections and...
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tamera
Dec 6, 20072 min read
Traditional SEO and Meatball Sundae’s
Just back from a rewarding trip to SES Chicago – thanks to Kevin Ryan and crew for a fantastic conference once again – and although I had...
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tamera
Nov 27, 20075 min read
The great viral swindle?
I was hesitant to weigh in on the latest kerfuffle raised by the recent TechCrunch post, frankly, because I knew all of these black hat...
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tamera
Nov 27, 20071 min read
Beware what you share
I was having a little email chat with Colin McKay yesterday (about privacy online of course!) and realized I hadn’t blogged about the...
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tamera
Nov 27, 20071 min read
Countdown to SES Chicago 2007
In less than a week thousands of marketers will gather in the Windy City for what should be a fantastic week of search, social media and...
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tamera
Nov 26, 20073 min read
Just because you can, doesn’t mean you should…
The rules haven’t changed THAT much. Molson has pulled it’s Facebook advertising campaign after public pressure and denunciations accused...
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tamera
Nov 21, 20071 min read
Google Maps as Wiki
Google Maps now allows users to edit and move the marker location of their home or business with a registered account. There are a few...
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tamera
Nov 20, 20072 min read
I’ve just about had it with iTunes
Yes, I am speaking "blasphemy". I am sick of iTunes and am seriously considering going back to using Windows Media Player as my default...
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tamera
Nov 9, 20072 min read
Will there be a bubble for Web 2.0?
Lately, although supremely busy with client work, an upcoming move, and speaking engagement at the beginning of December, there has been...
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tamera
Oct 1, 20072 min read
Simple steps to optimize your corporate tagline online
Taglines have always played an important role in distilling a brand’s essence into a short and memorable phrase that hopefully resonates...
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tamera
Sep 28, 20071 min read
On my radar Sept 28 2007
* Continuing on the theme of Internet communications as a battlefield: The Art of eWar. Interesting analogy and one that I’ve been giving...
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tamera
Sep 16, 20072 min read
Windsor could turn a negative into a positive
Driving around Windsor last weekend was pretty depressing. Empty new car plants; too many fast food and big box shops to fill in the...
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tamera
Sep 12, 20072 min read
10 steps to start the strategic marketing innovation process
We all know the feeling – a new product or service, an exciting pitch, the need to breathe new life into an existing product, etc. – the...
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tamera
May 30, 20073 min read
Day 1 of mesh 2007
I’m at the second version of the mesh conference as I type and it’s been an interesting morning. I missed the keynote with Mike...
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tamera
Apr 16, 20072 min read
Viral vs. Word of Mouth – what’s the difference?
I know I haven’t blogged in eons, but I have been supremely busy with new clients and programs at TFC and have been putting theories into...
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tamera
Mar 13, 20071 min read
The smiley turns 25 this year :)
The venerable mainstay of IM conversations and emails will celebrate its 25th birthday in September. I have a love/ hate relationship...
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tamera
Mar 7, 20071 min read
ICE Conference in Toronto
Alas, it has been a while since I got a post up here and for that I apologize. I can only say that it’s been a whirlwind three weeks with...
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